(Editorial note: I originally wrote this post over on the Hit Subscribe blog.) Today I’m going to dive into a topic and a situation that comes up constantly among clients and prospects. It’s the “You say you want organic traffic, but do you really?” conversation. Historically, I’ve tended to have this conversation live. But it comes…
(Editorial note: I originally wrote this post over on the Hit Subscribe blog) Lately, within the account management function of Hit Subscribe, we’ve been swatting around a philosophical question. Rather than having disparate sales and account management departments, could a unified customer success group serve both functions for our business? We currently, tentatively believe that…
Editorial note: This post originally appeared on the DevOps World blog, arising from me attending that event as “press.” I’m going to be at the next one, this Thursday, in Silicon Valley. If you’re in the area and able to make it, let me know and we can have lunch.) I have a renewed sense…
(Editorial note: I originally wrote this post over on the Hit Subscribe blog. I’ll be cross-posting anything I think the DaedTech audience might find interesting and also started a SubStack to which I’ll syndicate marketing-related content.) I’m going to dive into something today that I consider nuanced but profound. And I’m going to attempt to…
(Editorial note: I originally published this on Hit Subscribe, and am going to gradually 301 the rest of the SEO/digital marketing content over there, where it makes more editorial sense. But I’ll keep cross-posting it here, if it seems like might be relevant to this audience. I’ll also keep posting miscellaneous rants and thoughts for…
