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  • In Defense of (Initial) Generalist Freelancing
    Business of Freelancing

    In Defense of (Initial) Generalist Freelancing

    ByErik Dietrich October 12, 2020October 12, 2020

    As I’ve dripped out this series I’m doing on the business of freelancing, I’ve staked out a pretty aggressive position.  In the very first post, I argued that freelancing is an interim, and not end state.  And I’ve doubled down since then. Today, however, I’d like to add a little nuance. If you’ll recall the…

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  • Business of Freelancing

    To Market Yourself as a Freelance Dev, Stop Posturing for Your Peers

    ByErik Dietrich September 30, 2020November 28, 2022

    In my last post, I offered freelancers a primer on sales.  And in that post, I promised to start talking about marketing. After all, effective marketing — getting buyers to come to you — is the main success driver for effective sales. But as I laced my fingers, inverted my wrists, and stretched in the universal “I’m…

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  • Sales 101 for Freelance Devs — Avoiding the Pain You’re About to Experience
    Business of Freelancing

    Sales 101 for Freelance Devs — Avoiding the Pain You’re About to Experience

    ByErik Dietrich September 22, 2020September 21, 2021

    Back in March, I made a fake tweet for a blog post draft. It was a blog post about how not to handle a situation where your large, only client (i.e. your salaried employer) abruptly breaks up with you.  But given that the economy collapsed in on itself like a neutron star a week later,…

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  • Generalizing is Freelancer Purgatory — How to Niche FTW
    Business of Freelancing

    Generalizing is Freelancer Purgatory — How to Niche FTW

    ByErik Dietrich September 9, 2020

    Following my last post, I could have gone in a few different directions, but I’ve opted to write on the subject of niches.  After all, I’m nothing, if not a man of the people. (Actually, that’s probably a terrible way to describe myself, but I’m going to try not to get too off the rails,…

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  • Business of Freelancing

    Positioning for Newbie Feelancers: The Ugly, The Bad, and the Good

    ByErik Dietrich August 25, 2020August 26, 2020

    After the gigantic rant I queued up last time, I’m going to resume instructional content in this business of freelancing series.  I think I’ve driven home the importance of reasoning about profit and I’ve introduced you to some business models to think about. So let’s focus on actually hanging out your shingle and getting started….

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