Does Niching Make You Less Consultative?

Today I’m going to answer a reader question, what with it being reader question Tuesday.  Last time, I talked about how not to let negative feedback get you down. That seems like child’s play compared to today’s question.  That’s because today’s reader question comes from a reader who is politely asking, “Erik, haven’t you contradicted … Continue reading Does Niching Make You Less Consultative?